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Sparks - Driving Brand Performance

Fixtures + POP : Steve Madden

“Steve Madden is a fast-paced fashion company, and Sparks is the fixture company we depend on to keep our fixtures as current as our shoes.”

Category:

Modular Fixture Program
Location:

116 new and remodeled stores to date, plus additional Steven stores.
Challenge:

Produce and install custom fixtures that meet the unique design requirements of each location.
Solution:

Each Steve Madden and Steven store location has a look and feel unique to the store's geography and demographics. Sparks partnered with Steve Madden to engineer a cost-efficient, modular fixture system that maintains the appearance of the Steve Madden brand and uses some of the same materials and features of the original concept store design, but has an easier and shorter installation process.

Performance:

Sparks has completed 116 stores to date on time and on budget.

Download case study for Steve Madden PDF